A 3D snow globe, personalized for every Xbox gamer

We built an immersive, dynamic holiday experience where gamers could create and share a 3D snow globe made from their favorite 2018 gaming moments. Watch the video below.

An immersive data-driven experience where every Xbox gamer on Earth could build and share a custom 3D snow globe made of their favorite 2018 moments.
 
 

A story behind every stat

Every new friend, embarrassing achievement, and speed-run marathon session painted a totally unique portrait of every Xbox gamer.

 
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We turned data into art

Every data point mapped to its own visual element, which became the charm gamers collected as they explored their year. Piece by piece, gamers watched their unique monument take shape.

Full year stats were displayed alongside their snow globe.

Full year stats were displayed alongside their snow globe.

 

For influencers, digital snow globes turned into real-life swag: a hand-crafted snow globe memorializing their biggest 2018 achievement.

Heart eyes all around.

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Then it was our turn to feel the love

 

Everybody wins

 
 

You could say we delivered millions of presents in a single evening.

 

Without reindeer.

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